Wed, 1 February 2017
In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham, shares with us the framework and the tools so that you can build a lead magnet that converts. If you do not get it right, we're going to end up with a bunch of lookie-loos, we are in a situation where there's literally no traffic and we don't even get that first date with our audience. But if we get it right, qualified people will be attracted to our content, they even share it and you end up with courtship which is a trusting and loyal relationship.
The 3 key principles that you need to know:
The Lead Magnet Pillars
The objective here is to get something that actually attracts and converts. There are 3 keys to it:
When we create a lead magnet that engages and inspires them, we are able to create loyalty. Trust is gained when we inspire and educate them correctly. Lastly, if we get the engagement and education in place, we are going to build authority. All of this is going to attract and convert.
ABOUT MEL ABRAHAM
Mel is the founder of Business Breakthrough Academy and Thoughtpreneur Academy where he helps entrepreneurs bring their businesses to the world and build the lifestyle that they want. Mel is one the most sought after entrepreneurial mentor and strategic thinkers of our time. Unlike many other so called “business coaches”, Mel has lived everything he teaches and continues to do so. Mel has built, bought and sold numerous multimillion-dollar businesses for himself as well as his clients. As the author of The Entrepreneur’s Solution: The Modern Millionaire’s Path to More Profit, Fans & Freedom Entrepreneur, Mel’s strategies have helped build thousands of businesses and have generated hundreds of millions of dollars for his clients, ranging from large corporations to startups and small family-owned businesses.
Mel is a true believer in the entrepreneurial way of life and says that this “new frontier” is the paradigm that will shift society from simply existing to living life bigger, bolder and on their own terms.
Meet Mel at http://melabraham.com/
THE ENTREPRENEUR'S SOLUTION
The Entrepreneur's Solution is a weekly entrepreneur, business, wealth and lifestyle show where entrepreneur, speaker and author Mel Abraham reveals all of his business and entrepreneur building strategies. Mel is one of our time's most sought after mentors and speakers that not only teaches but also lives what he teaches. Discover how to design, create and build your business so it gives you the life and lifestyle you want.
Subscribe to the free entrepreneurial podcast here: http://melabraham.com/podcast
The Entrepreneur's Solution Blog on Tumblr: http://melabraham.com/blog
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Direct download: TheEntrepreneursSolution-090-HowToCreateALeadMagnetThatConverts.mp3
Category:general -- posted at: 4:05am PDT